“Managing” without Lou Dobbs

It will be tough, but I’ll try…

This year we’ve lost Walter Cronkite and Don Hewitt…two giants of broadcast journalism. Now we’re losing CNN’s Lou Dobbs. Well…not quite. He certainly is still among the living; and while he is leaving the cable network, he has vowed to “go beyond the role at CNN and engage in constructive problem solving.”

I’d find this amusing given his last several years on the air except it seems there are a lot of devoted followers of Mr. Dobbs out there who professed this devotion on his radio call-in show the following day. (Yes, he has one too.) Not surprisingly most of the devotees hoped he would be joining their favorite “news source,” Fox, or even running for political office. "We need you in the Senate, Lou,” one caller exhorted. Now there’s a thought…next speech before a joint session of Congress, he could join Representative Wilson in shouting down the President over immigration issues.

In his on-air departure announcement Dobbs said, "Each of those (major) issues is, in my opinion, informed by our capacity to demonstrate strong resilience of our now weakened capitalist economy and demonstrate the political will to overcome the lack of true representation in Washington, D.C. I believe these to be profoundly, critically important issues and I will continue to strive to deal honestly and straightforwardly with those issues in the future." Those issues, he added, are defined in the public arena "by partisanship and ideology rather than by rigorous, empirical forethought, analysis and discussion," and he vowed to work to change that.

In my humble opinion, Dobbs’ first step in changing the fact that partisanship and ideology are defining the issues in the public arena is his leaving the bloody CNN pulpit he’s been using for the last several years. Amen.

Ironically and once again for the sake of full disclosure, fifteen years ago Dobbs was hosting a weekend half-hour CNN business show from New York titled, “Managing With Lou Dobbs” on which I was a featured guest one week. While I admittedly enjoyed the attention the show focused on my PR business, I was underwhelmed by Dobb’s lack of preparation for the interview. Ok, I admit managing a national PR firm is not the same as being the head of the Federal Reserve, but a little professionalism would have been nice. (For those of you devotees, this show was prior to Dobbs’ previous departure from CNN in the heady days before the tech bubble burst. He left then to start his own dot-com devoted to space exploration. Alas, the bubble burst and Lou, perhaps a little less flush but no less humble as the journalist/advocate, returned to CNN.)

It may not be CNN next time, but Lou Dobbs needs the adulation of the multitudes and not the clubby Senate camaraderie of Al Franken. He’ll be back on the air soon enough.

Failing Up

Some of our best and the brightest…

The monthly jobless report came out again this week and the picture was bleak enough to flatten the earlier upward movement of the markets. Double-digit unemployment…ten point two percent…not since Reagan was well into his second year had we had this many of our citizens standing in line or looking for jobs. And many of those standing outside looking in are us…journalists, agency types, marcom pros, PR practitioners, and even whole small firms just not able to withstand the tightened or withdrawn budgets or credit squeeze. And while I’m enough of an optimist to believe that I see a faint glow at the end of this nightmarish tunnel, it still is a personal tragedy for those directly among the “jobless.”

But then I read a piece in the Sunday NY Times and was reminded again that sometimes real positive growth comes from being forced to re-evaluate our circumstances of employment…nice way of saying, “being canned.” Or, as the Times puts it, “The Benefit of a Boot Out the Door.” In the column, Jeffrey Katzenberg, elaborates on how his forced departure from Disney “fueled him to get on…etc.” Hey, I recognize that most of us that get laid off or fired, do so without the warm fuzzies of a Disney multimillion-dollar severance package to help us cope. But the point that being fired, whether from a seven-figure position or twelve-buck an hour job, is not necessarily always a bad thing…and good things can actually come of it.

Before someone out there says, “sure, easy for Mr. CEO to say,” it’s best for me to come clean. I’ve been fired, terminated, laid off, and generally just jobless on not just a couple of occasions, but several. And I’d like to believe that each time I’ve learned something about myself, and others. I also learned that losing your job whether self inflicted or not, is only failure if you fail to grow from it. I had a boss once, a man that had started three companies with the first two ending upside down…the third, highly successful. He believed strongly that only those that have tasted failure were worthy of employment consideration. His reasoning was that sooner or later most of us will stumble and fall, and he wanted to surround himself with those that had that out of their system and had grown accordingly.


I’m not sure I would go that far, but I certainly understand his thinking. My hobby is motorcycling and I must admit I prefer riding with those that have respect for the inherent dangers of the sport and ride accordingly. And more often than not, this respect is gained through a close call or even an accident…’going down’ as we say. The same can be said for a business enterprise…be it a news organization, corporation, or agency. Having a couple of close calls or even a job loss on your resume’ can be a positive…if you can demonstrate how you’ve grown from the experience and gained respect for the warning signs moving forward.

Yes, some may skate through life perfectly attuned to success and never be bothered with life’s annoying little stumbles…never being tested by a touch or two of failure and self-doubt. But come on, how many people really fit this description, and those that do…do you really trust them…or even like them? Me…I prefer to see a few scars on my associates and employees. To me, these are by far the best and the brightest.

What's in a name?

Shakespeare might have got it wrong …

As Juliet says to Romeo: “What’s in a name? That which we call a rose by any other name would smell as sweet.”

Well…maybe. I’m not sure Shakespeare would be so sure of his prose if he were to deal with today’s law firms, advertising agencies, and PR firms. I was reminded again of the difficulty and the egos involved when I recently read Stuart Elliott's
 In Advertising column in the New York Times. He answers a reader’s question Q&A section about the famous ad agency, BBDO, and its name being associated with a famous quote that the original name of the agency -- Batten, Barton, Durstine & Osborn -- “sounded like a trunk falling down a flight of stairs.” Indeed.

The story reminded me of the name of my second place of employment, N.W. Ayer & Son, often referred to as the oldest advertising agency in America…or affectionately (and despairingly) as “the old gray lady of Philadelphia.” The story goes that when the agency was founded in the late nineteenth century, yes, in Philadelphia, old N.W. had nothing to do with it. In fact, he was already deceased. His son, whose name escapes me as well as most advertising historians, decided that an enterprise as auspicious as America’s original ad agency needed more gravitas than his name alone bestowed. Thus, he gave the lion’s share of the letterhead to his deceased father and he took up anonymous residence to the right of the ampersand.

Naming an advertising or PR agency with just the right combination of gravitas and ego…mixed with trendy creativity is not an easy task as I learned when faced with just such a task a few years ago when I founded my own firm. (I cannot speak for law firms since they seem to be dedicated to gravitas and ego alone.) I ran through the usual boring suspects like…RH Grove & Associates, Grove Communications, and my personal favorite, Gordon, Geotz & Grove (or G3 as in “cubed”.) Gordon and Geotz, both being deceased high school friends, to add “size” and the gravitas while the “cubed” hit a note of ultra cool creativity. Thank goodness my daughter and experienced communication professional herself, stepped in to save me and the new firm from such an embarrassment. Her frank assessment…”why not just name the company for what it does, not who founded it. Call it, INK…that’s what you do for clients…get them ink.” Indeed.

Not as much gravitas, little to no ego, trendy creativity…maybe. But INK by any other name after all these years wouldn’t smell nearly as sweet.